Rapid advancements in technology have revolutionized the film industry, leading to changes and presenting new challenges for directors like Upendra. His latest movie poster for his much-anticipated directorial comeback, UI, was revealed on his birthday, September 18, generating excitement among fans. Upendra emphasizes the importance of audience feedback, stating that their opinions are crucial. Regarding his upcoming film, he expresses his desire to push boundaries with unconventional ideas and invites viewers to engage with the film's complex themes. By utilizing state-of-the-art technology, the movie aims to provide an immersive and innovative cinematic experience.